Dunkin’
America Runs on Dunkin’, and I worked to run Dunkin’ in all aspects - ranging from national TV and product launches to experiential activations and OOH.
Here are a few selects that I’ve been proud of working on.
Dunkin’ Drive-Thru Wedding
In honor of Dunkin’s Valentine’s Day menu, we gave a few lucky couples the opportunity of a lifetime: get married or renew their vows in a Dunkin’ drive-thru.
“Perfect Top” - :30
“Extra” - :30
“Cheersin” - :30
Matcha Donut Launch - Activation
Taking a step back from your day for a pleasurable pause with a Matcha Topped Donut should be an experience that helps you reach a more relaxed and refreshed state. We made and gave away kits full of goodies to help elevate our donut eaters to the Matcha State of Mind - useful tools that help make the Matcha Topped Donut eating experience one that really clears the mind, relaxes the body, and gives you a spine-tingling moment of reprieve.
Matcha Launch - Social
50th Anniversary of the Moon Landing - Social
Pumpkin/Fall Launch - Social
DIY Dunkin’ Mortarboard Tutorial - Social
Virtual graduations become the reality for the Class of 2020. We made this moment a little brighter for the hardworking students through a how-to video for turning a Dunkin’ box of donuts into your own mortarboard.
ECD: Steve Fogel, Doug Fallon
CD: Ricky Anolik, Paul Elicker, Evan Schultz, Ben Bliss
CW: Benner Rawley
AD: Maya Iwata